Real Data. Smarter Strategy. Healthier Practices.
Meet the Team
Our specialists bring together market research, search strategy, paid media, content, analytics, and conversion expertise to help healthcare practices grow with precision and accountability.
The Specialists Behind Your Strategy
A Dedicated Team of Healthcare Marketing Specialists
Each team member brings focused expertise in a distinct discipline — together, they form the integrated system behind every practice we serve.
Ethan Brooks
Director of Healthcare Growth Strategy
Ethan develops growth strategies for healthcare practices by connecting market research, competitive intelligence, patient search behavior, and digital marketing performance. He helps determine where each practice has the strongest opportunities for sustainable growth.
Amy Kapoor
SEO & Local Search Strategist
Amy focuses on organic search, Google Maps visibility, keyword strategy, website optimization, and local competitive analysis. Her role is to help healthcare practices become easier for prospective patients to discover across search.
Daniel Carter
Paid Media & Conversion Specialist
Daniel manages data-driven Google and Meta advertising strategies with an emphasis on qualified patient inquiries rather than clicks alone. He also evaluates landing pages, conversion tracking, and campaign performance to identify where advertising dollars are producing results.
Sophia Reynolds
Content & AI Search Strategist
Sophia develops healthcare-focused website and content strategies designed for both traditional search and emerging AI-powered discovery. She works on service-page content, topical authority, GEO/AEO strategy, and how healthcare brands are understood across AI search environments.
Lukas Schneider
Marketing Intelligence & Analytics Lead
Lukas turns marketing data into clear business insights. He analyzes competitor activity, search visibility, campaign performance, conversion trends, and local-market data to help practices understand what is working and where opportunities are being missed.
Giulia Romano
Digital Experience & Conversion Strategist
Giulia focuses on the patient's digital journey from first search to consultation request. She evaluates website usability, calls to action, landing pages, booking paths, reputation signals, and other conversion points that can influence whether a prospective patient chooses a practice.
Put Our Team to Work for Your Practice
Every strategy we build is backed by this dedicated team — connecting research, search visibility, advertising, content, analytics, and conversion strategy into one coordinated plan for your practice.